Founding rate $79.99/mo · unlimited Apex classes + gym · locked in · 41 days left

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Online only

Train from anywhere.

Structured programs and remote coaching built on thirty years of getting real people stronger. No membership. No location required. PDFs land in your inbox once Venmo clears — usually a few hours, always within one business day.

Local to Marlton? Train in person →

Self-guided programs

One-time. Yours to keep. Pay @thefirmfitness on Venmo.

Over 40 · 12 weeks

Strong After 40

Built for people who’ve got some miles on them and a desk job to work around. Joint-friendly progressions, mobility woven in rather than bolted on, and a schedule that fits a real week.

  • 3 days per week · 45–60 minutes
  • Mobility and warm-up protocol included
  • Regressions for cranky knees, backs, and shoulders

$39

All levels · 12 weeks

12-Week Recomposition

Lose fat and build muscle at the same time. Full training plan, nutrition structure, and a tracking system so you can see whether it’s working instead of guessing.

  • 4 days per week · periodized across 12 weeks
  • Nutrition framework and tracking sheets
  • Check-in points at weeks 4, 8, and 12

$49

Intermediate · 8 weeks

Glute & Lower Body Specialization

Eight focused weeks on glute strength, shape, and hip power. Two dedicated lower-body days, accessory work that targets what it claims to, and a deload built in.

  • 4 days per week · gym or full home setup
  • Weekly progression with a planned deload
  • Equipment substitutions throughout

$39

Home · 8 weeks

Dumbbells Only

No rack, no machines, no excuses. A complete strength program that needs one pair of adjustable dumbbells and a corner of a room.

  • 4 days per week · 30–45 minutes
  • Minimal equipment — dumbbells and a bench
  • Scales up as you get stronger

$29

Athlete · 12 weeks

Youth Athlete Off-Season

For high school and club athletes in the off-season. Speed, power, and injury prevention — written from decades coaching hockey, baseball, and field sport athletes through their strength years.

  • 4 days per week · 12-week periodized plan
  • Speed, plyometric, and lift progressions
  • Testing protocol at weeks 1, 6, and 12

$49

Busy schedule · 8 weeks

The 45-Minute Program

Strength and conditioning for people with jobs and kids. Everything fits in 45 minutes including warm-up, three or four days a week, with no wasted movement.

  • 3–4 days per week · 45 minutes, in and out
  • Supersets and density work to save time
  • Travel-week backup sessions included

$35

Coaching

A coach in your corner — still no gym required.

Program + Call

$129one-time

  • Any program above, matched to your goal
  • 45-minute video call to set it up
  • Form review on your main lifts
  • Two weeks of email follow-up
Enquire

Online Coaching

$199/mo

  • Fully custom programming, updated monthly
  • Habit-based nutrition coaching
  • Weekly check-ins and form review
  • Direct message access during the week
Apply now

Nutrition Coaching

$99/mo

  • Habit-based coaching — one change at a time
  • Nutrition education, not a rigid meal plan
  • Weekly check-ins and adjustments
  • Works alongside any training you’re doing
Enquire

Free

Starter guide

Not ready to buy? Grab the free training guide. First look when new programs launch.

Download the guide

Programs are emailed as a PDF once payment clears. All programming and nutrition coaching is general fitness and wellness guidance — not medical or clinical nutrition advice, and not a substitute for care from your doctor or a registered dietitian. If you’re managing an injury, a health condition, are pregnant or nursing, or have a history of disordered eating, speak with your physician before starting.